Job Description
Job Role
To provide strategic leadership and operational oversight for the women’s and girls’ pathway at
Cardiff City Football Club Women, establishing a clear vision, strong identity, and high-performance
culture across all age groups. The role drives the long-term growth of the programme while
managing the team to deliver sustained success. It also leads the continued evolution of the
women’s programme to maintain domestic dominance and strengthen the club’s ability to compete
and advance in the UEFA Women’s Champions League. Through strong leadership and
collaboration, the postholder ensures that players and staff are supported, standards are upheld,
and the women’s and girls’ game continues to thrive within the club and wider community.
Key Responsibilities
Strategic Leadership of Women’s & Girls’ Football
• Develop and implement a clear, long-term vision for the women’s and girl’s programme, aligned
with the clubs’ values and ambitions.
• Oversee the full female pathway, ensuring a seamless progression from Academy teams
through to the senior Team.
• Foster an inclusive, safe, and high-performance environment where players and staff can thrive
and fulfil their potential.
• Work collaboratively with club leadership and the Community Foundation to grow participation,
visibility and community engagement within the women’s and girls’ game.
• Champion the club’s commitment to equality, inclusion, and the growth of women’s football,
both within the organisation and in the wider community.
Team Management
• Lead and manage all aspects of the women’s senior team including coaching, match
preparation, planning and performance analysis.
• Deliver a clear playing philosophy and identity that reflects the club’s values and maximises
player strengths.
• Manage player development, behaviour, welfare, and performance, ensuring high standards on
and off the pitch.
• Recruit and retain senior team players in line with club strategy and budget to build a
competitive, balanced, and high performing squad.
• Lead a multi-disciplinary team, collaborating with medical and support staff to ensure a holistic
approach to performance.
Pathway Development & Talent Identification
• Monitor and evaluate the performance of the female programme, including player pathways
from the Academy to the senior Team.
• Establish and maintain a robust talent identification and development framework across all age
groups.
• Ensure coaching standards, session design and player development plans are consistent and
aligned across the pathway.
• Work closely with academy coaches to identify high-potential players and support their
transition into senior football.
Operational & Administrative Leadership
• Lead the day-to-day operations of the women’s and girls’ programme, ensuring smooth
coordination across all teams and age groups to support high quality delivery across coaching,
performance and player welfare.
• Oversee scheduling, equipment and logistics for training, matches, facilities, and staff to ensure
efficient and effective use of club resources.
• Ensure the club meets all regulatory, safeguarding, and governance requirements relating to the
women’s and girl’s game.
• Collaborate with the clubs commercial, marketing and communications teams to maximise
revenue opportunities, to support sustainable growth and competitive performance across the
women’s and girls’ pathway.
• Act as a primary contact for the league and any other relevant stakeholders and represent the
cub at relevant competition meetings.
• Work with the Head of Football operations to effectively manage the department budget and
forecast operational needs.
• Undertake other reasonable duties as requested by the CEO/Head of Football Operations.
Additional Information
This is a leadership role requiring regular evening and weekend work, including matchdays and
training sessions. The successful candidate will be expected to represent Cardiff City Women with
professionalism, integrity, and commitment to the continued growth of the Women’s game in
Wales.
Club Responsibilities
Health and Safety
• To take responsibility for your own health, safety, and welfare, ensuring compliance with Cardiff
City Football Club’s Health and Safety Policy, procedures, and safe systems of work.
Data Protection
• To take responsibility for the protection of personal data and confidential information, ensuring
compliance with General Data Protection Regulations and Cardiff City Football Clubs Data
Protection Policy.
Training & Development
• To undertake all reasonable training, learning and development activity designed to support you
in your role.
Diversity and Equality
• To be responsible for your own behaviour and act in a manner that avoids and discourages any
form of discrimination or harassment; to comply with Cardiff City Football Club’s Equal
Opportunities Policy.
Knowledge, Skills and Experience Required
Essential
• UEFA A Licence.
• Full UK driving licence.
• Valid DBS certificate.
• Experience working within women’s and girls’ football, with a strong understanding of the
women’s football landscape and current trends shaping the game.
• Strong leadership and communication skills, with the ability to inspire and motivate players
and staff.
• Excellent organisational skills, with a proven track record of coordinating complex
schedules, resources, and operational demands across multiple teams and age groups.
• Deep understanding of safeguarding principles and best practice within women’s and girls’
football, ensuring a safe, inclusive, and supportive environment for all players.
• Ability to build and maintain a strong network within women’s football to support recruitment
and partnership opportunities.
• Proactive, self-motivated, and able to independently prioritise and manage workload
effectively.
Desirable
• Experience working as a Women’s Team Manager/Head Coach or in a senior managerial
or leadership role within football.
• Educated to degree level or equivalent.
• Knowledge of Welsh football pathways and FAW regulations.
• Experience managing and leading groups of people in a performance or development
environment.
• Experience participating in media interviews and representing an organisation publicly.
• Experience in talent identification and long-term player development.
Equality
Cardiff City Football Club promotes equal opportunities in employment we positively welcome
applications from all candidates regardless of age, disability, gender reassignment, marriage and
civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation.
Safer Recruitment Policy
Cardiff City Football Club operates a ‘safer recruitment policy’ and is committed to safeguarding
and promoting the welfare of children and adults at risk and expects all staff and volunteers to
share this commitment. All appropriate reference checks and Enhanced Level Disclosure and
Barring Service (DBS) checks form a significant part of this recruitment process.
