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The summer of 2024 has certainly not been the busiest transfer window we've experienced in recent years, but there have still been plenty of significant, costly deals completed so far (and we still have plenty of time left before deadline day). From Manchester United's £52m acquisition of whizzkid centre back Leny Yoro to Juventus' £42m move for highly-rated Aston Villa CDM Douglas Luiz, plenty of money has been spent on more defensive-minded...
The Premier League is the most popular league on the planet. As well as having a huge domestic audience with hundreds of thousands of fans regularly attending English top-flight matches, there's also an estimated global TV audience of around 1.8 billion, an incredible tally that the league has been able to profit off massively. Lucrative broadcasting and sponsorship deals, coupled with high drama and consistent quality, have made the Premier...
English football is at a crossroads. The amount of money being pumped into the top of the game has risen dramatically in recent years, while those at the bottom of the football pyramid have become increasingly squeezed. Fiscal mismanagement and overly risky bids to reach the promised land have left numerous EFL clubs in huge financial trouble, and concern amongst fans about the fairness and equality of the national game have grown...
Arsenal Football Club have been on a real journey over the last few years. The departure of legendary long-standing manager Arsene Wenger in 2018 left a huge void and caused a serious re-evaluation of the Gunners' identity. His replacement Unai Emery struggled to win over a hungry fanbase that perhaps didn't quite realise how much restructuring needed to be done at the north London club during this time. In December 2019, the club brought...
Fans and pundits often call the Championship "the most exciting league in the world", and you can see why. Every season, England's second tier — which offers the chance of promotion to the Premier League — is extremely competitive, with plenty of big hitters coming down from the top flight and a fair few surprise packages aiming for a high finish too. Often, the battle for promotion will see as many as 10 or 12 teams vying for a place at the...
Much has been said about the ever-increasing role of data and analytics in professional football. From the employment of vast in-house data teams by top-level clubs like Manchester City or Bayern Munich, to the growing opportunities for individual sports analysts to rise up the ranks and work with the world's best coaches and strategists, this area of the game has expanded massively, and the average football fan now has a decent grasp of...
Manchester United are one of the world's most successful football clubs. They've won a record 20 English top flight titles (including 13 Premier League trophies), as well as three European Cups and numerous FA Cups, with Sir Alex Ferguson's long reign bringing an unprecedented era of success through the 1990s, 2000s and early 2010s. But since the legendary Scottish manager left the club, things have been difficult at Old Trafford. Manchester...
Manchester City star Kevin De Bruyne campaign spent most of the 2023/24 campaign sidelined with injury, unable to help his team defend their historic treble. Ultimately, Pep Guardiola's side missed out on the Champions League and the FA Cup; however, they didn't let the Belgian's absence stop them from becoming the first team to storm to four consecutive Premier League titles. And when De Bruyne did play, he made the most of his game time,...
The life of a professional footballer can be rather insular. Clubs and their coaching teams expect players to report for training each morning and remain there for several hours, eating specific meals, completing training drills, and sticking to tailored fitness plans, before heading home and relaxing with family or spending more time with their teammates. Once or twice a week, squads will congregate and travel to a match together, often...
In the last decade, an increasing amount of professional football clubs in the UK have penned lucrative front-of-shirt sponsorship deals with gambling companies, and these firms have started to become ubiquitous at the top level of English sport. Other businesses have often struggled to compete with the amount of cash that the likes of Betway, BK8 or Stake.com are able to splash out to get their names emblazoned on a Premier League shirt....
While there has been some success on the pitch in recent seasons — chiefly the clinching of the La Liga title in 2022/23 — the situation off the pitch at FC Barcelona has been chaotic in recent seasons. In the media, much has been made of the club's struggles, from their financial instability in the wake of the Covid-19 pandemic to the often incomprehensible transfer strategy that has seen them attempt to spend their way out of trouble , it...
Modern football is constantly evolving. In the last few years alone, key transitions have taken place in terms of the ownership structures that dictate the running of professional clubs, the uses of scouting and data by behind-the-scenes staff, and the tactical trends that are constantly developing and shifting within different leagues across the world. This consistent churn goes all the way down to the small-scale trends and habits that take...