3 jobs found in New York, NY

Overview Major League Soccer's Strategy and Business Intelligence group is tasked with supporting strategic decision making and resource allocation across the League - with a focus on driving fan growth, revenue capture, and operating efficiencies - by providing impactful data-driven insights, analysis, and recommendations.   The group is seeking a Sr. Director to build and lead the Marketing Science function, partnering with League and Club Marketing leaders to use fan, CRM, media, and behavioral data to improve marketing effectiveness, audience strategy, personalization, and investment decisions. The Sr. Director will set the function's roadmap; lead MLS full-time employees, offshore resources, and external consultants; and work with Marketing, Technology, Product, and CRM teams to turn advanced analytics into actions that drive fan growth, engagement, retention, and revenue. The ideal candidate combines deep marketing and analytical expertise with strong leadership...

Overview The Senior Director, Partnership Marketing Operations serves as the primary department resource for the strategic planning and operational execution of partner specific marketing assets across Major League Soccer (MLS) and Soccer United Marketing’s (SUM) events. The events include marquee tentpole moments such as MLS All-Star Week, MLS Cup, Leagues Cup, the Mexican National Team U.S. Tour (MexTour), Concacaf competitions, Campeones Cup, and additional SUM/international properties.   Responsibilities Be the operational leader, process architect and executive-level oversight for MLS/SUM partner delivery by leading a team of three employees focused full-time on Partnership Marketing Operations via establishing strategic priority frameworks, property management processes, and personal growth opportunities for employees that ensure consistent, scalable, and high-performing execution across the department. Serves as central...

Overview The Manager, Partnership Marketing will manage the day-to-day execution of all activities within assigned Partner Accounts across Major League Soccer and other SUM properties (i.e., Mexican National Team, Leagues Cup, Concacaf, etc.) along with other departmental projects as needed.  As the key account stakeholder, the Manager will be responsible for delivering the highest level of client service while ensuring that effective activation programs are executed effectively.  The Manager will have a thorough understanding of their clients’ business goals and SUM’s larger business strategy and will apply data/insights to grow the business.    Responsibilities Primary stakeholder for day-to-day contact and account management with partners: Lead weekly calls (including creating agendas and providing recap notes) Facilitate workstreams with internal departments Provide strategic counsel to partners Identify and deliver...