Location: St Mary's Stadium
Hours: Full Time
Contract Type: Permanent
Criminal Record Check: DBS Basic
What is the role?
We are seeking a Commercial Marketing Executive to take responsibility for the planning and delivery of effective marketing campaigns across three key commercial areas: Football Development, Conference & Events and The Dell Pub.
What will you be doing?
You will plan and deliver integrated marketing campaigns across our key commercial areas, using channels including the Saints app, website, email, organic social media and paid media, while also identifying opportunities to generate earned coverage through local press.
Working closely with internal stakeholders, you will understand their commercial objectives and translate these into engaging campaigns that reach the right audiences. This will include promoting Football Development programmes, supporting Conference & Events with sales collateral and lead generation, and identifying opportunities to cross-promote our commercial offerings.
You will develop creative briefs and work with our internal design studio, TURF, to produce engaging online and offline marketing materials. You will also manage and optimise paid media activity, maintain relevant website and app content, and explore new channels, partnerships and promotional opportunities.
Using campaign data and insights, you will monitor performance, identify opportunities for improvement and ensure activity delivers a strong return on investment. You will also proactively grow the Club's marketing database through competitions, QR codes, lead generation forms and other creative acquisition initiatives.
Is this you?
You are an organised, creative and commercially minded marketer with experience delivering multi-channel campaigns from initial idea through to evaluation. You are comfortable managing several projects at once and can balance competing priorities while maintaining excellent attention to detail.
Essential Skills and Experience
How this benefits you…
If you are successful, you can look forward to a healthy benefits package;
Southampton Football Club is part of St. Mary’s Football Group, which also includes the affiliated registered charity – the Saints Foundation.
We as a Group compete with a culture which promotes respect, unity, aspiration, innovation and discipline – this is The Southampton Way.
We look for people with integrity, compassion and support for those around them; people who take pride in what they do with an honest approach, who embrace a challenge while also being accountable for their decisions; people who have the energy and passion to bring an innovative approach to their role and strive to be different from the rest; people with the aspiration to lead the way and become an example to others.
Within the walls of St. Mary’s Stadium, Staplewood Campus and our other sites and development centres across the South of England, you’ll be given the platform to work in a vibrant, intelligent and challenging environment with the potential to develop and become the best at what you do.
We don’t stand still, we are constantly moving forward.
Be part of it…