JOB TITLE: Video Content Executive

DEPARTMENT: Digital 

LOCATION: Based at Stamford Bridge, travel to Cobham and matches when required   

CONTRACT: Permanent, Full Time

JOB FUNCTION:

Manage Chelsea FC’s video channels across the Club’s new app, website and YouTube, ensuring fans have access to the best Chelsea video content at the right time.

The role will take ownership of the day-to-day programming, publishing and optimisation of video across Chelsea’s owned digital platforms, working closely with the Video Production and Social Media teams to maximise the content they create.

The Video Content Executive will also create and edit simple video content using tools including WSC Sports and Adobe Premiere Pro, with a particular focus on speed and relevance around matchdays.

The role will manage both Chelsea Men’s and Women’s YouTube channels, helping grow audiences, views and engagement across both.

MAIN RESPONSIBILITIES:

Video channel management web and app (50%)

•      Take day-to-day ownership of the video section of Chelsea FC’s app and website, ensuring it is fresh, engaging and regularly updated.
•      Plan, curate and publish video content produced by the Club’s Video Production, Social Media and wider content teams.
•      Programme the video experience across the app and website, ensuring the strongest and most relevant content is surfaced to fans.
•      Work closely with editorial, video and social teams to understand the content pipeline and identify opportunities to maximise existing video.
•      Create and edit simple video content using WSC Sports, Adobe Premiere Pro and other editing tools when required.
•      Use Photoshop to create powerful, engaging thumbnails that help maximise video views and engagement.
•      Re-version and optimise existing video for different platforms, audiences and formats.
•      Write engaging titles, descriptions and supporting copy that encourage fans to watch.
•      Ensure video content is correctly uploaded, tagged, categorised and presented across Chelsea’s digital platforms.
•      Be part of the CFC+ team, helping create, curate and manage premium video content for Chelsea FC’s paid content subscription service.
•      Help develop the CFC+ video proposition, ensuring subscribers receive a regular pipeline of high-quality, distinctive and valuable content.
•      Maintain high standards of accuracy, quality control and brand consistency.
•      Use audience and performance data to understand what fans are watching and continually improve programming and content decisions.
•      Regularly review other leading football, sport, entertainment and media platforms to identify new approaches to video programming and presentation.

Matchday and reactive video (25%)

•      Play a key role in Chelsea Men’s and Women’s matchday digital coverage, ensuring relevant video content is published quickly to the app and website.
•      Work closely with the Video Production and Social Media teams before, during and after matches to identify the best video moments and maximise their distribution.
•      Use WSC Sports and other available tools to quickly create and publish match clips, highlights and other relevant content.
•      React quickly to events around the Club, ensuring Chelsea’s owned platforms are a destination for timely and compelling video.
•      Balance speed with accuracy, rights restrictions and editorial standards.
•      Support major Club events, announcements and campaigns with timely video publishing.

YouTube management and audience growth (25%)

•      Manage the day-to-day operation of Chelsea FC’s Men’s and Women’s YouTube channels.
•      Plan and maintain an effective publishing schedule across both channels, working closely with Video Production, Social Media and other content teams.
•      Upload, package and optimise videos, including titles, thumbnails, descriptions, playlists, end screens and other YouTube features.
•      Develop programming strategies that maximise the value and reach of Chelsea’s existing video content.
•      Identify opportunities to create YouTube-specific content and formats using existing footage and simple edits.
•      Use YouTube analytics and wider audience data to understand performance and inform future content decisions.
•      Grow views, watch time, subscribers and engagement across both Men’s and Women’s channels.
•      Stay up to date with YouTube trends, product developments, audience behaviours and best practice.
•      Work to agreed KPIs and targets with the wider Digital, Marketing and Commercial functions, ensuring video supports the Club’s wider objectives.

PERSONAL SPECIFICATION:

•       Proven experience working in digital video, content, publishing or channel management, ideally within sport, entertainment, media or a similarly fast-paced environment.
•      Strong understanding of digital video and how audiences consume video across websites, apps and YouTube.
•      Experience managing or publishing content to YouTube and a good understanding of YouTube Studio, analytics and optimisation.
•      Good hands-on video editing skills, ideally using Adobe Premiere Pro.
•      Good working knowledge of Photoshop, particularly creating compelling video thumbnails and other simple digital assets.
•      Experience using WSC Sports, or similar automated video clipping and production tools, would be advantageous.
•      Strong editorial judgement and an ability to identify which video content will resonate with fans.
•      Comfortable working quickly and making editorial decisions in a live matchday environment.
•      Good understanding of video metadata, titles, thumbnails, descriptions and other factors that influence video discovery and performance.
•      An analytical mindset with the ability to use performance data to improve programming and publishing decisions.
•      Strong organisational skills and the ability to manage multiple pieces of content and competing deadlines.
•      Excellent attention to detail.
•      Strong communication skills and an ability to work effectively with video producers, editors, social media teams and other stakeholders.
•      Passion for football and a strong understanding of Chelsea FC, the Premier League and the wider football landscape.
•      Willingness to work evenings and weekends when required for Chelsea Men’s and Women’s matches.
•      Proactive, collaborative and comfortable working in a fast-paced environment.

OUR EXPECTATIONS:

• To embody the club’s BLUE behaviours (Brave, Lead, Unity, Edge) in the approach to work and interaction with others
• To adhere to the club’s policies and procedures, including Health & Safety, Financial Authorisation, Confidentiality and GDPR.
• To act as an ambassador for diversity, equality, and inclusion, and demonstrate a positive commitment by treating others fairly in line with our Equality, Diversity & Inclusion Policy and reporting any acts of discrimination through appropriate channels
• To create a safe environment and act to protect all young people and vulnerable adults that are either in your care or attending club premises, and report any concerns to the Safeguarding Lead
• To report any misconduct or suspected misconduct to the HR Department

Our commitment to Equality, Diversity and Inclusion: 

At Chelsea we recognise that the diversity of our people is one of our greatest strengths and we are taking positive action to ensure our existing colleagues and job applicants can fully be themselves and bring their own unique experiences and perspectives to Chelsea FC. This means giving full and fair consideration to all applicants regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.   

If you need reasonable adjustments made to the recruitment process, please reach out to your recruiter, who will be able to advise and support you.

Chelsea FC is fully committed to ensuring the safety and well-being of all children, young people and adults at risk (vulnerable groups). We therefore require all successful applicants to complete a DBS Check prior to starting employment. Depending on the role, successful applicants may also be required to undergo other child protection screening where appropriate.

This Job Description is not intended to be exhaustive; the duties and responsibilities may therefore vary over time according to the changing needs of the Club.