FC Cincinnati
Cincinnati, OH
Job Title: Director, Lifecycle & Performance Marketing
Department: Integrated Marketing and Communications
Reports to: VP, Integrated Marketing
Job Summary
The Director of Lifecycle & Performance Marketing at FC Cincinnati leads data-driven strategies that drive fan acquisition, engagement, retention, and revenue across the full fan journey. This role owns paid media, and performance optimization efforts while partnering cross-functionally to maximize fan lifetime value and business growth.
What You’ll Do:
Lead the vision, strategy, and execution of lifecycle and performance marketing to drive fan acquisition, engagement, retention, and revenue growth
Champion the implementation, adoption, and continuous optimization of Salesforce as the core CRM and lifecycle marketing platform...