PURPOSE: Implement specific product and brand direction for focus categories within specific key accounts. Lead sell–in and sell-through for those categories along with retail activation and the merchandising team to achieve profitable growth with the account.
KEY ACCOUNTABILITIES :
Using strong business acumen and retail math abilities drive the top and bottom line number for the account.
Drive account growth and profitability by assessing and building on areas of momentum; capitalize on product/pricing opportunities and course correct with innovative sales tactics to improve sales performance with account.
Develop strategic sales plan for complex retail accounts leveraging account insight and goals to achieve sales targets and align with brand and category objectives.
Leverage market and competitor trends along with buyer preferences at the category level to build strategic sales plan
Based on specific product and brand...