Director of Ticket Sales

  • Dallas Trinity FC
  • Farmers Branch, TX, USA
  • 12 May, 2024
Full time Leadership & Management Sales Ticketing

Job Description

The Dallas Trinity FC (USL Super League) Director of Ticket Sales job description involves managing the marketing, sales, and distribution of game-day tickets for an USL Women's Professional soccer team. This is a highly strategic role that requires excellent communication, negotiation, and leadership skills. The Director of Ticket Sales is responsible for developing and implementing sales strategies, setting sales targets, and managing a team of sales professionals. They work closely with the marketing and promotions team to develop campaigns to drive ticket sales and maximize revenue. They must be able to analyze data to track ticket sales, make pricing decisions, and forecast future attendance. The Director of Ticket Sales also liaises with season ticket holders, corporate customers, and other stakeholders to ensure high levels of customer satisfaction. They must be highly organized, detail-oriented, and capable of working in a fast-paced environment. A successful candidate will have experience in sales or marketing, preferably in the sports industry, and a passion for soccer.
  • Responsible for leading and managing the sales team to achieve revenue targets
  • Develop and implement sales strategies to drive season ticket sales and maximize ticket revenue
  • Establish relationships with local organizations and fan groups to grow fan base and increase ticket
  • sales
  • Coordinate with marketing team to create promotional and advertising campaigns to attract ticket buyers
  • Analyze ticket sales data, identify trends, and optimize pricing and seating options
  • Oversee staff training on sales techniques, customer service, and CRM systems
  • Collaborate with operations team to ensure smooth ticket sales processes on game-day
  • Manage ticket inventory and distribution, including allocation to players, sponsors, and key partners
  • Maintain accurate records and provide regular reports to upper management on sales performance and revenue goals.
To become the Dallas Trinity FC Director of Ticket Sales, you'll need a solid education and work experience in sports management or a related field. A bachelor's degree in sports management or business is typically required. You'll also need experience in sales and managing staff since you'll be working with a team to boost ticket sales. In addition, you'll need to be tech-savvy and familiar with customer relationship management software to keep track of sales data and customer interactions. Demonstrated success in meeting or exceeding sales goals is a plus. Bilingual a plus.
Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications, however, the range can be influenced by several factors including the team's popularity, ticket pricing, and location. Position also includes benefits, commissions and attendance bonusses. 
Frequently Asked Questions (FAQ)
Q: What does the Director of Ticket Sales do? 
A: The Director of Ticket Sales is responsible for managing ticket sales for a professional soccer team.
Q: What qualifications do I need to become a Director of Ticket Sales? 
A: An undergraduate degree in business administration, marketing or related field is preferred. Sales experience and proficiency in communication skills are also necessary.
Q: How does a Director of Ticket Sales measure success? 
A: Success is measured based on ticket sales revenue, the number of tickets sold and overall customer satisfaction.
Q: How does a Director of Ticket Sales contribute to the success of a team? 
A: The Director of Ticket Sales plays a crucial role in the team's success by ensuring that the stadium is filled with happy, engaged and passionate fans. This translates into increased revenue for the team and a heightened home field advantage.
Q: What are some challenges that a Director of Ticket Sales might face? 
A: Challenges include: Finding ways to innovate on the ticket sales process, staying up to date with changes in the industry, and managing customer complaints or ticketing issues

Job Questions:

  1. How many years of work experience do you have with Ticket Sales?

  2. How many years of work experience do you have with Customer Relationship Management (CRM)?

  3. Have you completed the following level of education: Bachelor's Degree?

  4. Are you Bilingual?

  5. We must fill this position urgently. Can you start immediately?