The Premier League’s digital media business plays a vital role in helping grow the global reach of our competition, increasing engagement among football and sports fans, in order to act as a meaningful global promotional vehicle for our member Clubs, broadcast licensees and commercial brand partners as a meaningful promotional vehicle.
The Premier League digital media team aim to drive significant growth in audience reach, engagement, breadth, and depth across an earned, operated, owned and direct set of audiences, while also dedicating particular focus to the three key markets of the US, India and China.
This exciting new role in our digital media team will lead on opportunities to grow and broaden the Premier League’s global audience across multiple platforms, including the Premier League’s localised platform and content efforts, resulting in stronger and deeper fan engagement not only for the Premier League, but also with our Clubs, broadcast licensees and commercial brand partners.
This role will work closely with the rest of the digital media team and across the broader business, to understand the Premier League’s directly addressable audience, identify opportunities for growth, and support on turning those opportunities into reality. This includes leading the delivery of the Premier League’s localised content offerings on both owned and operated platforms in order to ensure a local as well as global approach in certain markets.
The ideal candidate will have a marketing and/or content background, an affinity for sports, and experience of agency management.
Who we are
The Premier League is home to some of the most competitive and compelling football in the world. The League and its Clubs use the power and popularity of the competition to inspire fans, communities and partners in the UK and across the world. The Premier League brings people together from all backgrounds. It is a competition for everyone, everywhere and is available to watch in over 880 million homes in 188 countries.
We have a wide variety of responsibilities. These include organising the competition and its Handbook Book as well as managing the centralised broadcast and commercial rights. The work we do in conjunction with the Clubs also goes far beyond the 90 minutes. We support and provide a framework for youth development, we protect the organisation’s intellectual property, support the wider game and community programmes, undertake international development work and liaise with governing bodies and other leagues.
Our hybrid-working model also allows you some variety on your place of work, offering you the chance to work from home on some days each week. Where possible, you will attend the office or site visits in line with our company policy. All staff liaise closely with their line manager to manage their time appropriately and according to their work and team requirements.