Senior Business Development Manager (Full-time)

  • Celtic Football Club
  • Celtic Park, Glasgow, UK
  • 03 Mar, 2023
Full time Business & Commercial

Job Description

Celtic Football Club is currently seeking a Senior Business Development Manager within the Commercial department at Celtic Football Club. Reporting to the Head of Business Development, this role will target and explore commercial partners for Celtic FC globally, and enhance Celtic FC’s partnership across Football programmes and Commercial Activities.  In addition, the Senior Business Development Manager will contribute to the international expansion of Celtic FC via the development of commercial initiatives in globally.


Key accountabilities will include:


  • Support and build on existing business development strategy within the Commercial department
  • Help grow the Celtic FC Partnership portfolio by identifying and securing new partners
  • Develop and maintain relationships with existing partners to grow new business and ensure renewals
  • Create sales forecasts and actively work towards achieving KPI’s and deliver the key objectives
  • Assist Head of Business Development in ensuring all department sales targets are met for the year
  • Where possible sell partnerships for the Celtic Women’s Team, Girls Academy and the B Team
  • Assist Head of Business Development with weekly department reporting
  • Identify new areas of business and revenue generation for the club
  • Manage a new sales resource within the department should this be required, providing effective leadership and enabling the continuous development and improvement of direct reports
  • Review sales tools and collateral with Head of Business Development
  • Work with key internal stakeholders including the Commercial team, Marketing and Multimedia team, Ticketing etc. to ensure a collaborative approach to business and brand development
  • Develop and expand on local market research
  • Support for Celtic FC Business Development Department across all international markets
  • Research key information to fully evaluate the market opportunities, defining key players and developing business propositions based on prospective clients strategic decisions
  • Development of bespoke partnership proposals to suit the needs of individual companies
  • Identify new business opportunities including new clients, new markets, new partnerships or products
  • Create strategies to successfully reach new business opportunities
  • Attend networking events, build relationships with industry partners and stay up to date with the latest market trends
  • Maintain a strong understanding of Celtic FC and the company’s products


Skills and Experience required:


  • Strong knowledge of Celtic Football Club and international football markets
  • Educated to MBA level or similar
  • Experience working within a professional sport environment
  • Passionate about delivering revenue objectives and thrive when creating new business opportunities
  • An understanding of brand dynamics and consumer trends
  • Significant demonstrable experience in sponsorship sales and partnership development
  • Excellent presentational skills and ability to influence audience with credible business content
  • Time management skills including the ability to prioritise demands and thrive under pressure
  • Ability to work within a team and foster good working relationships
  • Strong written, verbal and interpersonal communication skills
  • Experience in Microsoft Office packages including Excel, Word and Outlook
  • Knowledge of key commercial drivers and sales focused
  • Experienced negotiator with ability to influence decision makers
  • Ability to manage complex processes
  • Meticulous while showing attention to detail and highly numerate
  • Strategic planning skills with ability to turn insight into business and partnership opportunities
  • Autonomous and proactive approach, with ability to manage own workload, and work as part of a team
  • Ability to work with discretion and maintain high levels of confidentiality at all times
  • Resilient and adaptable approach to working within a face-paced working environment


Additional requirements

  • Ability to work flexible hours, including weekends, evenings and match days
  • Passport holder with a willingness to travel internationally
  • Full driving licence

Please apply to:                Claire Reid, HR Assistant at

Application deadline:      Friday, 24 March 2023

Unfortunately, due to the high number of applications we receive, we are unable to feedback to applicants that have not been selected for interview stage.