The Premier League’s digital media business plays a vital role in helping grow the global reach of our competition, driving acquisition and increasing engagement among football and sports fans, in order to act as a meaningful global promotional vehicle for our member Clubs, broadcast licensees and commercial brand partners.
The Premier League digital media and audience development team aim to drive significant growth in audience reach, engagement, breadth, and depth across an earned, operated, owned and direct set of audiences, while also dedicating particular focus to the three key strategic markets of the U.S., India and China.
This exciting new role in our digital media and audience development team will support on opportunities to grow and broaden the Premier League’s U.S. audience across multiple platforms and fan development efforts, resulting in stronger and deeper fan engagement.
Functionally, this role will report into the global Head of Fan Development, and work closely with the rest of the digital media team and across the broader business, to understand the Premier League’s opportunities for growth, and support on turning those opportunities into reality. This includes managing the delivery of the Premier League’s content and product offerings in the U.S., as well as overseeing our market-specific creator programmes. Administratively, this role will also have a dotted reporting line to Managing Director, U.S. and will work closely with colleagues in the New York Office leading on marketing and broadcasting respectively.
The ideal candidate will have a content creation and delivery background and a strong affinity for sports. They should also have an excellent appreciation of the sports marketing, content and platform landscape, agency management expertise, and outstanding communication and teamwork skills.
Who we are
The Premier League is home to some of the most competitive and compelling football in the world. The League and its Clubs use the power and popularity of the competition to inspire fans, communities and partners in the UK and across the world. The Premier League brings people together from all backgrounds. It is a competition for everyone, everywhere and is available to watch in over 900 million homes in 189 countries.
We have a wide variety of responsibilities. These include organizing the competition and its Handbook as well as managing the centralized broadcast and commercial rights. The work we do in conjunction with the Clubs also goes far beyond the 90 minutes. We support and provide a framework for youth development, we protect the organisation’s intellectual property, support the wider game and community programmes, undertake international development work and liaise with governing bodies and other leagues.
The Premier League is an equal opportunities employer and strives to create an inclusive culture where talent can flourish. We believe in the potential of everyone and open our doors to those who share those values. All appointments will be made based on merit; however, we particularly encourage applications from women, people from minority ethnic communities, LGBTQ+ people and disabled people.
Our hybrid-working model also allows you some variety on your place of work, offering you the chance to work from home on some days each week. Where possible, you will attend the office or site visits in line with our company policy. All staff liaise closely with their line manager to manage their time appropriately and according to their work and team requirements.